# The Rise of Culinary Excellence: How PT. Hoka Jaya Internasional Transforms Flavor and Expands Careers
Building a strong connection with culinary enthusiasts and food industry leaders requires an unwavering dedication to authentic flavor, uncompromising quality, and continuous innovation. Since its inception in 2006 in Sidoarjo, East Java, PT. Hoka Jaya Internasional has stood at the forefront of the spice and seasoning industry. By specializing in high-grade dry spices, gourmet seasonings, and aromatic herbs, the company has successfully introduced international culinary standards to a rapidly growing market.
In 2008, the organization took a decisive leap forward by launching its premier consumer brand, Jay's Kitchen. Grounded in a commitment to deliver distinct, innovative products that surpass standard industry offerings, Jay's Kitchen quickly gained widespread acclaim. Today, its extensive product line is widely distributed across both modern retail chains and traditional distribution channels in major urban centers and remote regions throughout Indonesia.
## Elevating Local Yields to International Standards
To maintain its competitive edge and prepare for global market penetration, PT. Hoka Jaya Internasional continuously aligns its manufacturing and distribution processes with internationally recognized quality control benchmarks.
* Rigorous Quality Compliance: The company actively implements ISO 9001 Quality Management Systems and HACCP (Hazard Analysis Critical Control Point) protocols across all production phases to guarantee safety, consistency, and premium quality.
* Exploring Indonesian Natural Resources: By leveraging the rich, natural produce of Indonesia, the research and development team at Jay's Kitchen continuously crafts novel spice blends tailored to satisfy international palates.
* Unrivaled Product Innovation: Through unique flavor formulations, the brand consistently differentiates itself from competitors, establishing a loyal client base ranging from home cooks to large-scale food processors.
## Career Opportunity: Field Sales Representative (Modern Trade & Industrial)
To support its aggressive commercial growth, PT. Hoka Jaya Internasional is actively seeking a dynamic and result-driven Field Sales Representative specializing in the Modern Trade and Industrial sectors. This role is pivotal in strengthening brand presence, fostering long-term business partnerships, and expanding regional distribution metrics.
Key Responsibilities and Scope of Work
As a core driver of sales performance, the successful candidate will oversee account development, client engagement, and revenue optimization across assigned regional territories.
* Relationship Management: Establish, cultivate, and retain robust professional relationships with key stakeholders, existing clients, and potential enterprise buyers in the Modern Trade and Industrial food sectors.
* Product Advocacy: Conduct professional product presentations and culinary demonstrations to effectively communicate the unique benefits, applications, and cost-efficiencies of Jay's Kitchen products.
* Sales Target Execution: Formulate strategy and execute action plans to consistently meet or exceed monthly sales volume and revenue targets.
* Market Analysis & Reporting: Regularly monitor market trends, track competitor movements, and deliver clear, detailed reports regarding sales performance and operational field activities.
* Financial Oversight: Manage dynamic client accounts, ensuring timely payment collections and healthy accounts receivable operations.
Candidate Requirements and Qualifications
We are seeking proactive sales professionals who bring hands-on experience, strong industry knowledge, and a commitment to operational excellence.
* Educational Background: Minimum of a High School Diploma or equivalent educational credential.
* Professional Experience: At least 1 year of proven success in sales, specifically within the Modern Trade, Foodservice, or Industrial sectors. Prior expertise in the spice, seasoning, or broader food manufacturing market is highly advantageous.
* Interpersonal & Technical Skills: Exceptional communication, persuasive negotiation, and customer relationship management skills.
* Work Ethic: Demonstrated ability to work independently in the field while maintaining strong teamwork and accountability.
* Mobility & Licensing: Must own personal transportation and possess a valid motorcycle driver's license (Category C or local equivalent).
* Territory Coverage: Willingness and physical readiness to conduct frequent client visits across East Java coverage areas, including Surabaya, Sidoarjo, Gresik, Mojokerto, and Pasuruan.
## Drive the Future of Flavor with Jay's Kitchen
Joining PT. Hoka Jaya Internasional means becoming part of a visionary enterprise that respects local agricultural roots while driving global innovation. If you are passionate about commercial success, dedicated to customer satisfaction, and ready to advance your career in the thriving culinary supply chain, this role offers an unprecedented platform to thrive and make a lasting impact.